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A big myth of business is that multi-taskers are the go-getters who deliver the most work. The research, though, shows that these multi-taskers deliver work slowly and have problems with quality and accuracy. In fact, the more someone rates their multi-tasking skills, the worse they perform.
Find out how researchers tested these ideas to discover the true impact of multi-tasking and the trouble with context switching, which has a cost influenced by task difficulty and rule complexity.
Even when people were switching between simple addition and subtraction, with cues helping them prepare, there was still a measurable cost.
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